

Increased efficiency and optimized customer service in the high-purity substance trade
EGT Chemie AG, a leading independent supplier of high-purity substances based in Tägerig, Switzerland, was faced with the challenge of fundamentally improving its digital sales processes. The company had already had experience with an e-commerce solution from another provider, but this did not meet the specific requirements of the industry and led to dissatisfaction. EGT Chemie AG needed a solution that would not only eliminate the shortcomings of the previous system, but also take into account the strict quality and safety standards for handling high-purity substances.
Main requirements:
- Development of a specialized B2B webshop that overcomes the limitations of the previous system
- Seamless integration into the existing ERP system Comatic
- Implementation of comprehensive safety features and detailed product information for high-purity substances
- Customized pricing for different market segments
- Advanced search and filter functions for an extensive range of specialty chemicals
- User-friendly interface for laboratories, research facilities and industrial customers
nextron developed a comprehensive e-commerce solution tailored to the industry:
-
Specialized core e-commerce solution with ERP integration:
- Detailed product structure for high-purity substances with comprehensive purity specifications and application areas
- Real-time synchronization of article master data, purity grades and stock levels
- Automatic transfer of orders to the Comatic ERP system
-
Extended security and information features:
- Integration of GHS information (H/P phrases, symbols, signal word) for each substance
- Provision of safety data sheets (SDS) and certificates of analysis in various languages
- Detailed information on purity grades, physical properties and areas of application
-
Customized functions for different market segments:
- Differentiated pricing for research, industry and analytical laboratories
- Multiple address management for complex company and institute structures
- Account creation process with validation (no transfer to private individuals)
-
Industry-specific search and filter functions:
- Implementation of tags for improved product grouping (e.g. according to application areas, purity levels)
- Advanced filter options for specific properties such as molecular weight, boiling point, etc.
- Comparison function for similar products with different purity levels
-
Specialized administration tools:
- Extensive user and authorization management for different customer groups
- Multilingual support for international customers
- Detailed reporting and analysis functions for product trends and customer segments
implementation process:
- Detailed requirements analysis with a focus on the specific needs of trading in high-purity substances
- Development of the core framework and specialized e-commerce modules
- Integration of ERP interfaces and data automation for precise product information
- Implementation of advanced security features and detailed product specifications
- Design and implementation of an intuitive, responsive front-end design
- Extensive test phases taking into account various customer scenarios
- Training of administrators and selected pilot customers
- Gradual introduction with the option of later extensions such as back-order management
The new e-commerce solution significantly optimized EGT Chemie AG’s business processes:
- Increased efficiency through automated ordering processes and precise ERP integration
- Increased customer satisfaction thanks to detailed product information and user-friendly interface
- Improved compliance thanks to integrated safety features and certificates for high-purity substances
- Optimized product findability through industry-specific search and filter functions
- Strengthening the market position as a specialist for high-purity substances through a professional online presence
- Flexibility for future expansions, adapted to market developments in specialty chemicals
Technologies used:
- nextron Framework
- Adobe ColdFusion Server
- Microsoft SQL Server
- Responsive front-end design optimized for laboratory and industrial environments
- Secure REST APIs for ERP integration and data exchange
This project underlines nextron’s ability to develop specialized e-commerce solutions for demanding B2B markets. By combining technical expertise with a deep understanding of the requirements of trading high-purity substances, we have created a webshop that increases efficiency and meets the high quality and safety standards in analytical chemistry and laboratory research. The solution positions EGT Chemie AG as an innovative provider in the digitalized distribution of specialty chemicals.
Questions about EGT Chemie Shop ?
Our expert Lukas Frei, with 30 years of know-how in web development and server systems, will be happy to help you on 061 695 92 25.