SOS144

Increased conversion rate and efficient customer management!

SOS 144 AG, a leading company in the field of emergency management and insurance, needed a complete redesign of its digital presence. The existing website no longer met modern requirements in terms of user-friendliness, design and technical functionality. The main objectives were to improve the customer experience, optimize internal processes and integrate seamlessly with existing systems.

https://www.sos144.ch

Main requirements:

1. Contemporary, responsive design
2. Simplified presentation of insurance offers
3. Optimized process for taking out insurance
4. Direct API integration with CRM and insurance systems
5. Connection of a payment service provider for credit card payments

nextron developed a comprehensive, customized web platform:

1. Modern web design:
   • Responsive layout for optimal display on all end devices
   • User-friendly navigation and intuitive user interface
   • Clear presentation of insurance products and services
2. Insurance module:
   • Comprehensive product database for easy management by SOS 144 AG
   • Optimized insurance conclusion process with user-friendly forms
   • Integration of online credit card payments
3. CRM integration:
   • Seamless connection to Hubspot CRM via API
   • Automatic transfer of customer data and insurance policies
4. Additional function modules:
   • Benefit partner management
   • FAQ area
   • Partner directory
   • News module (optional)
5. Multilingualism:
   • Support for German, English, French and Italian
6. Search engine optimization (SEO):
   • Comprehensive on-page optimization
   • PageSpeed optimization for fast loading times
   • Implementation of microdata according to schema.org

implementation process:

1. Kick-off meeting and detailed conception phase
2. Creation of an individual layout concept by screen designers
3. Development of responsive HTML templates
4. Implementation of the CMS and integration of the templates
5. Development and integration of individual modules
6. Multilingual content creation and implementation
7. Extensive test phase
8. Training of SOS 144 AG employees
9. Go-live and aftercare

Technical details:

• Basis: nextron framework (proprietary), customized content management system
• Hosting: Highly available shared hosting in Swiss data centers
• Security: Daily backups, real-time replication, web application firewall
• Statistics: GDPR-compliant Matomo integration

The new SOS 144 AG web platform has brought significant improvements:

• Modernized, user-friendly design leads to increased customer satisfaction
• Simplified insurance purchase process increased the conversion rate
• Seamless CRM integration optimized internal processes and improved customer management
• Multilingualism extends reach in the multilingual Swiss market
• Improved SEO measures led to increased online visibility

This project demonstrates nextron’s ability to develop complex digital solutions that benefit both end users and a company’s internal processes. The combination of attractive design, advanced technology and seamless system integration has created a platform that optimally positions SOS 144 AG for the digital future.

Questions about SOS144 ? Would you like a quotation?

Our expert Antoine de Courten with 30 years of know-how in the field of web projects and project management is at your disposal under the telephone number 061 695 92 25.